Museum

The first beans

It’s 1941. By today’s colourful standards, Australia was a dull old place. We drove cars that were black or grey or beige or brown.

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The recipe

You thought we were going to give away the Glucojel recipe, didn’t you? Well, no.

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Nothing rushed

Are you surprised to learn that it takes around 3 weeks to make a jelly bean?

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Energy for active kids

In the 1950s, Australia entered a baby boom. New suburbs sprouted in our cities. Suburban streets were filled with the sounds of billycart wheels on footpaths.

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Under the counter

Just as Glucojel became a common sight in Australian pharmacies, their placement in pharmacies became standard right across the country.

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We need to talk about black

Of all the Glucojel colours, there’s one that divides the nation. Black. You either love the black ones or you hate them.

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Hello, red

The idea of being able to buy Glucojel packs with just one colour was so popular that a second colour got a bag all to itself.

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The gold cross on the pack

Have you ever wondered about the gold cross above the Glucojel name? The very first packs of Glucojel jelly beans had the word Gilseal where Gold Cross now appears.

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An Aussie icon

One thing that has always been true, and always will be, is that Glucojel jelly beans are made in Australia.

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